There's some amazing cameras that have come out recently. I just watched this video shot on a Canon digital SLR. It's incredible, really. Now, I'm sure a Hollywood production crew was working on every shot, but the results are still impressive. They used a $2700 camera body to shoot all of that.
It's exciting and interesting, because as technology advances the availability of these tools will be more widespread. Technology is widening the access point to media that were otherwise off limits: podcasts, blogs, YouTube. Fifty years ago, big Hollywood studios could only afford the production costs of a quality film. Now it seems like any schlub who can afford a camera can create a masterpiece. It's not probable or likely, but possible. The Canon video certainly isn't some home recording done by two guys on the weekend, but how many Wes Andersons are out there that don't have the financial backing that he did for their own Bottle Rocket?
I remember reading a Kodak ad about 10 years ago when digital video was gaining momentum. The best digital cameras at the time could shoot about 3 or 4 megapixels. Trying not to sound too desperate, the ad said that film is indispensible because a single 35mm frame contains about 12 MP. The new Canon camera shoots at 21.1 MP. And ten years from now, who knows? They're going to have to eventually stop making cameras sharper because even Brad Pitt will look haggard close up at 50 MP.
New technology will create a new breed of artist. It will be interesting to see how both evolve and from what humble beginnings artistic genius will be birthed.
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